poketo SAMPLES

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An example of product email copy written with the intention of increasing playfulness in the brand voice.

An example of product email copy written with the intention of increasing playfulness in the brand voice.

I named  product launches , strategized and executed all launch messaging, delivering a cohesive and engaging story.

I named product launches, strategized and executed all launch messaging, delivering a cohesive and engaging story.

I found ways  to educate customers  on maximizing product features, like the Project Planner, seen here.

I found ways to educate customers on maximizing product features, like the Project Planner, seen here.

I worked to help bring forth stories of team members, including  this advice-filled International Women’s Day interview  with the Co-Founder and Creative Director Angie Myung.

I worked to help bring forth stories of team members, including this advice-filled International Women’s Day interview with the Co-Founder and Creative Director Angie Myung.

I wrote  blog posts  highlighting the brand’s expansion, including its arrival at ROW DTLA.

I wrote blog posts highlighting the brand’s expansion, including its arrival at ROW DTLA.

I came up with the name and messaging of  the As I Am campaign , to reflect the brand’s spirit of inclusion, joy, and support for the LGBTQ community. I also produced, cast, and directed the  campaign video .

I came up with the name and messaging of the As I Am campaign, to reflect the brand’s spirit of inclusion, joy, and support for the LGBTQ community. I also produced, cast, and directed the campaign video.

I pulled quotes from the cast of the As I Am video to live on  the campaign page .

I pulled quotes from the cast of the As I Am video to live on the campaign page.

I created assets for innovative launch giveaways on social media, as well as accompanying posts.

I created assets for innovative launch giveaways on social media, as well as accompanying posts.

I updated the titling on products like the Modernist Coloring Book Vol. 2 to make it more streamlined and pleasant to read.

I updated the titling on products like the Modernist Coloring Book Vol. 2 to make it more streamlined and pleasant to read.